It’s not enough for a business to have a Facebook page to market their product. It’s just as important for you to be able to use the benefits that this social media site has on offer too.
Having said that, here are 3 ways by which you can use your Facebook page for Business effectively:
#1: Use Your Page for Blog Comments
If spam is turning out to be a real annoyance on your business blog, you can create a call-to-action at the bottom of your post for the discussion to be made on your Facebook and to a particular post. This has a couple of benefits since people will like your page on Facebook. Also, if they see a discussion developing on these social media sites, they are more likely to read the blog too.
#2: Deal with Negative Results on Search Engines
If your business has a number of negative search results, then your Facebook page can deal with that aspect since it displaces at least one negative search when it appears on the first page of the search results for your business.
If you want to know what your current or prospective customers, it’s a good idea to survey them on Facebook. Not only with this create engagement for the page but also help you find out what products or service they really need.
You can either create a standard post or even use Facebook polling apps depending on whether you want to collect the information yourself or information such as email addresses that are best not revealed in public.